Personality fuelled showroom design
Our retail showroom design is about creating spaces that authentically represent the brand and connects with customers on an emotional level. By infusing the brand's identity throughout the design, a retail showroom can leave a lasting impression, foster brand loyalty, and ultimately drive sales.
We have 4 key philosophy pillars that underpin how we design for retail showrooms at Trifle*
Experiential
Authentic
Has WOW factor
Tells a story
We design spaces that have impact, create talking points and are reflective of our client’s brands. They are memorable and are critical to the overall success of the marketing experience of our client’s brands and products.
IInstagramable scenes were created in this rug showroom cleverly showcasing rugs from different designers
Our 4 key Retail Design Pillars
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Experiential spaces engage the audience with to help make the space memorable. Experiences can offer interactive and sensory communication.
They should feel authentic and genuine, curated yet unique to the brand, business and people. From the overall impression, navigation through a space to the smallest touch, each moment provides opportunity to help create a positive atmosphere and foster an emotional connection.
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Authentic retail design creates a genuine and sincere shopping experience that accurately represents the brand's identity, values, and products. It emphasises creating a space that resonates with customers on an emotional level, fosters trust, and promotes an honest connection between the brand and its customers.
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A retail or showroom space serves as the physical manifestation of the brand experience.
The "wow factor" in retail design refers to elements or features within a retail space that create a strong and lasting impression on customers, eliciting a sense of awe, surprise, or excitement.
The purpose of incorporating the wow factor is to captivate customers, differentiate the store from competitors, and ultimately drive sales.
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We believe a space should tell a story. From the overall brand story to the stories that make up each product or collection. Purposeful storytelling that connects the culture of the business with people is woven into the fabric of a space allowing for deeper experience and emotional engagement.
Sustainable Retail Design
At Trifle* we do our utmost to employ sustainable and ethical practices across every kind of project. Our Sustainability Pillars align with 7 of the UN Sustainable Development Goals. We’re learning every day about how to make our practice better.
This dedication extends from the projects we engage in to the partnerships we nurture and the purchasing choices we embrace. We question what needs to change versus what can be reused and it’s crucial to us that our suppliers mirror the values we hold dear, and we actively pursue bespoke, salvaged, and vintage treasures whenever the opportunity arises.
Retail Showroom Projects
Project
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